The American Packaging Summit 2015, brings together a diverse range of senior packaging, engineering, strategy, design and branding professionals, offering genuine benchmarking opportunities to build a blueprint designed to drive real and lasting change.
Gain invaluable insight on the rapidly evolving role of a packaging professional as we explore:
The Holistic worldview of packaging design: Ensuring that the creative process is simultaneous with all players (Marketing, Creative, Packaging, Research & Innovation) rather than sequential
Seeking and creating genuine innovation: Challenge the packaging industry’s way of thinking – how to think outside the box and be inspired to seek genuine innovation
Utilising technology for positive change: Ensuring you choose the right technology as part of your packaging strategy
Adding value to the company through the packaging function: Finding the commercial value that an effective packaging strategy provides to a company’s bottom line
Going green without impacting the bottom line: How to overcome the challenges of implementing environmentally-friendly ‘green’ policies while maintaining and growing profit margins
The expanded responsibilities of a modern packaging professional: Consumer trends understanding, knowledge of retailer environments, supply chain design and constraints, manufacturing efficiency criteria, and ever-evolving packaging technologies
Get a snapshot of what you could experience at the upcoming event, based on the feedback from past WTG Packaging Division attendees:
“A very broad reach of sustainability aspects, involving packaging trends”
Very pleased with the consistency of speakers – all were great!
Very productive event!
I continue to find this conference of high-value
Diverse, informative and inspirational.
Great opportunity to hear the opinions and forecasts of leaders from the field of packaging
I find a big piece of the value of the conference to be the networking opportunities with other attendees
Good way to stop and think about key points of packaging
Interesting speakers and great networking