Now Open: 2015 Call for Papers – Get in Touch to Join our Speaker Faculty

The American Packaging Summit 2015,  brings together a diverse range of senior packaging, engineering, strategy, design and branding professionals, offering genuine benchmarking opportunities to build a blueprint designed to drive real and lasting change.

Gain invaluable insight on the rapidly evolving role of a packaging professional as we explore:

The Holistic worldview of packaging design: Ensuring that the creative process is simultaneous with all players (Marketing, Creative, Packaging, Research & Innovation) rather than sequential

Seeking and creating genuine innovation: Challenge the packaging industry’s way of thinking – how to think outside the box and be inspired to seek genuine innovation

Utilising technology for positive change: Ensuring you choose the right technology as part of your packaging strategy

Adding value to the company through the packaging function: Finding the commercial value that an effective packaging strategy provides to a company’s bottom line

Going green without impacting the bottom line: How to overcome the challenges of implementing environmentally-friendly ‘green’ policies while maintaining and growing profit margins

The expanded responsibilities of a modern packaging professional: Consumer trends understanding, knowledge of retailer environments, supply chain design and constraints, manufacturing efficiency criteria, and ever-evolving packaging technologies

 View the agenda here.

  • Igniting innovation: Generating ingenious business solutions by internalizing...
  • Case study: Not just a one trick pony – Repackaging My Little Pony...
  • ‘Brand’ new: How a complete business transformation changed...
  • Case study: Hewlett-Packard's journey towards a sustainable future -...
  • ‘Thinking big:’ Lessons on creativity, flexibility, and innovation...
  • Brewing new ideas: ‘Opening up’ to accelerate the innovation...
  • The makings of an icon: Un-wrapping the secret to brand success
  • Soft power: Design on the front line – Conceptualizing design as...